Frock Box

Jenna Hill

Owner, CEO

she/her

Body Type - Rectangle

Colour Palette - Deep

With a splash of creativity from her graphic design & photography background and a dash of savvy from her sales & marketing adventures, Jenna started Frock Box from humble beginnings with a friend in her basement and has taken the retail world by storm—despite having zero retail experience! This busy mom of two girls and loving wife knows that life is all about the balance of chaos and sunshine (don’t forget the sunscreen!).

Her style? Think casual athleisure that screams Mom-On-The-Go. Jenna dreams big! Her aspirations include gifting cars to her team(yes, like Oprah!) and a Boutique where size tags are a thing of the past, making everyone feel welcome just as they are, regardless of their size or shape.

When she’s not working with the Frock Box team, Jenna loves to help other entrepreneurs grow through her business consulting work, proving that building businesses isn’t just a job—it’s a passion that fills her bucket to the brim!

Linda McCormack

Director of Operations

she/her

Body Type - Pear

Colour Palette - Autumn

Linda is an incredible mom of three, one girl and two boys and she can speak two languages growing up in a Portuguese speaking household. Linda is a lot obsessed with organizing things and seeking out yummy Pinterest recipes. Her style is classic, casual and timeless all matching her graceful personality. Since working for Frock Box, Linda has started to stretch out of her style comfort zone! She keeps everything rocking and rolling at Frock Box and her list of roles is extensive. She is our calm voice of reason. She also brings in the most delicious baked treats for all the staff to enjoy!

Brittany

Personal Stylist

she/her

Body Type - Rectangle

Colour Palette - Winter

Brittany has athleisure down to a T, and likes to add some edge into it to be fun! She is a leggings by day, black tulle skirt by night kinda gal and we are here for it! As a busy Mom on the go, she understands the need for comfort but would never want you to feel boring or frumpy. That's where the dose of edge comes in! Brittany is the Stylist for you if you like easy to wear styles that are both comfy and edgy at the same time!

Jess

Personal/Retail Stylist

I love movement and choose my clothing with both fit and function in mind. I gravitate toward Earth tones and bright pops of colour, and I’m all about mixing it up—whether it’s a go-to bodysuit with denim or elevating the vibe with wide-leg pants and a classy crop top. By day, you’ll find me at Frock Box, curating effortless, elevated style and helping women feel confident and fabulous in fits that flatter. By night, I shift into hockey mode as an athletic and medical trainer for an elite team, blending my love for the game with a passion for performance, recovery, and staying game-day ready. As an active mom of two with an outdoorsy lifestyle, I live for camping trips, watching my children’s sports, and relaxing in the backyard with a soda box beverage in hand. Energetic, fun-loving, and big on balance, I bring both style and hustle to everything I do.